How it works:
　　Businesses agree to provide at least an extra 10% discount to all customers that present the card;
Cards are purchased by individuals through several outlets, and the money raised from card sales will be donated to the designated non-profits in equal proportions (1/3,1 /3, 1/3). Cards go on sale in September 2006.

What does it take?
　　All it takes is for you to say "Yes, I want to support local non-profits!" and we can provide you with stickers and in-store display materials to remind people of your good corporate citizenship by accepting the card.

How do you benefit?
　　In the Shanghai Yellow Pages English Edition and Pocketbooks, your ad will stand out with the 
"We Care" logo of the Giving Card. You can use this logo for your other promotions, as well. A special index will appear in the book for easy reference by our readers. In addition, we will also provide an updated list on our website (www.yellowpage.com.cn/en). More exposure, more customers, more happy customers!

What else can you do?
If you'd like to sign up for the program, sell the cards at your venue or purchase cards for staff or customers, please contact us at: givingcard@yellowpage.com.cn

For examples of print promotion, click here.

For examples of online promotion, click here.